Digital PR and AI Citation Outreach: How Hotels Get Cited in AI Search
30 Oct 2026Some guests now start planning a trip by asking an AI tool where to stay. The answer they get is a short list of hotels…
Some guests now start planning a trip by asking an AI tool where to stay. The answer they get is a short list of hotels…
Guests don’t only find hotels on hotel websites. They find them in a travel editor’s roundup, a local news story, a Reddit thread, and, more…
Good news, PR people: AI still likes the press. Slightly awkward news: it doesn’t always like the same journalists we do. This week brought three…
Remember when Google gave you ten blue links and a fair shot at one of them? AI answers took that away. Now Google is handing…
For most guests, a hotel website is their first real interaction with a property. Before they see the lobby or step into a room, they’ve…
Google’s AI Mode is moving further into the travel booking journey. Its latest travel updates allow users in the US to search for hotels conversationally,…
Picture a guest named Hermione. She’s blind, travels frequently for work, and uses a screen reader to book everything from flights to hotel rooms. She…
For hotels, rankings and traffic only tell part of the SEO story. The real measure of success is whether that visibility turns into bookings and…
Cookie consent is often treated as something to add once a website is finished. The hotel website has been designed, developed and connected to its…
Google Search Console is no longer limited to showing how your hotel website performs in organic search. Hotels can now add Instagram, TikTok, X and…